Our Story

Built from love,
stitched with purpose.

Cuddlo was born from a simple belief — that the clothing touching your baby's skin should be as pure and gentle as they are. We searched for that clothing. When we couldn't find it, we built it.

Cuddlo

Founder photo coming soon

Marina
Founder & Creative Director

Meet the Founder

I searched for
something better.

When I started looking for organic clothing for the little ones in my life, I found a market full of synthetics, hidden chemicals, and fast fashion designed to be replaced — not treasured.

I wanted clothing that was soft enough to be the first thing a newborn ever feels. Certified clean from farm to finished garment. Gender-neutral and timeless enough to be passed down. Made with genuine care for both the child wearing it and the planet they'll inherit.

So I built Cuddlo — founded in Michigan, with an uncompromising commitment to organic integrity.

"Soft clothing for soft souls — not just a tagline. A promise."

— Marina, Founder of Cuddlo

What Drives Us

Our mission, vision,
and why it matters.

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Mission

Pure from the start

To create GOTS-certified organic children's clothing that is safe for every baby's skin — from the cotton field to your doorstep. No compromises on what touches them.

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Vision

A softer world

A world where every child is dressed in clothing that is as gentle as they are — where organic is the standard, not the exception, and where conscious parents can shop with confidence.

♡

Promise

Soft clothing for soft souls

Every garment we make is GOTS certified, gender-neutral, and designed to be passed down — not thrown away. Quality that grows with your family, and values that align with yours.

What We Stand For

Our core values

1

Organic integrity

GOTS certification is non-negotiable at Cuddlo. Every garment is certified from farm to finished product — no exceptions, no shortcuts.

2

Radical transparency

You deserve to know exactly what touches your baby's skin. We share our certifications, our manufacturing partners, and our supply chain openly.

3

Designed to last

Gender-neutral, timeless, and beautifully made. Cuddlo clothing is built to be passed from child to child — not replaced every season.

4

Planet first

From organic cotton to recycled packaging, every decision we make considers the world our children will grow up in. Their future is our responsibility.

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Founded in Michigan

Cuddlo Clothing Co. LLC was founded in Michigan, USA — a state with deep roots in craftsmanship and community. Designed here, and built with values that conscious families across the country can trust.